Hey, I'm Rin!

*ੈ✩‧₊˚

I'm a Creative with over 5 years of industry experience. I also create Lifestyle, Fashion, and other User Generated Content (UGC).

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In fact, this TikTok I made garnered a million views!

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I love sharing my favourite spots

41.3k views

@rinskoes on tiktok

174.3.1k views

@rinskoes on tiktok

39.3k views

@rinskoes on tiktok

154.9.1k views

@rinskoes on tiktok

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Especially when it’s a company that runs on an ethical business model, or if its sustainable in any way, I'm the first in line.


Honest, detailed reviews are a fan favourite, and mine too!

I love sharing bits about my life

45.8k views

@rinskoes on ig

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Professionally, I've worked B2B for Danish and North American multi-national corporations (MNCs), with a large focus towards North America and Asia Pacific.

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32.7k views

@rinskoes on tiktok

29.3k views

@rinskoes on tiktok

I also create Tiktoks for my personal brand, Threadlightly

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@threadlightly on TikTok with 5371 followers

Apart from that, I've worked B2B for Danish and North American multi-national corporations (MNCs), with a large focus towards North America and Asia Pacific.

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2.7k views

@rinskoes on tiktok

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3.3k views

@rinskoes on tiktok

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Added with a love for travel, I believe in holistic, all inclusive content creation. We may not be able to teleport, but whatver we create online can, at anytime and anyday.


If you’re into longform travel content, visit my YouTube channel!

6k views

@rinskoes on tiktok

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What's my style?

With video taking over how audiences perceive content, it is vital to study what works with the algorithm, and what does not.

In my experience, sequential videos do a lot better than stand-alone ones. It’s almost like I’m worldbuilding!


For this mini-series I curated for The Mori Club - a sustainable fashion brand founded in Singapore/Bali - three videos were produced for TikTok and Instagram, following this particular order:


Unboxing,

Details

Styled


My audience mostly desires styling ideas, and how an item, - in this case the Naoki Dress - fairs up in person.

The Mori Club

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  1. Unboxing
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No frills or whistles, here's how the first video faired up on TikTok.

Tiktok: @rinskoes,

1922 Followers

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2. Details

The Mori Club

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Instagram: @t.hreadlightly,

5074 followers

Tiktok: @rinskoes,

1922 Followers

The Mori Club

Out of the three, videos where you can see how the item is styled for day-to-day use attains the highest video retention rate.


With brands tagged in the videos, viewers are linked directly to their pages for their further consideration

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3. Styled

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Tiktok: @rinskoes,

1922 Followers

Djerf Avenue

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  1. Unboxing
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Tiktok: @rinskoes,

1922 Followers

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Djerf Avenue

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Tiktok: @rinskoes,

1922 Followers

2. Details

For Scandinavian brand Djerf Avenue, a more homey-indoor outlook was taken on the first two videos to hone towards the brand's style.


Close attention was also paid towards copywriting for this brand, as posts from them follow a strict format that allows for better brand reach.

Djerf Avenue

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3. Styled

In the Venn Diagram of Djerf Avenue's target audiences, many also enjoy other similar brands, like Aritzia -


While it may not be for everyone, Aritzia and Djerf Avenue audiences share many similar interests and thus combining pieces for brands would double the exposure and the likelihood videos get shared towards every corner of the platform.

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Tiktok: @rinskoes,

1922 Followers

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Personal Unboxing Favourites

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Personal Detail Favourites

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Personal Style Favourites

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Lifestyle Favourites

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Lifestyle Favourites

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15.3k views

@rinskoes on tiktok

Let’s collaborate!

For my ratecard or other job opportunities,

drop me a message: rinazhar@outlook.com

more of my work